BUILDING YOUR BRAND | Podcast Video 195

This one is for the little guys. Those grinding away and working to build their own brand, page or platform in the Outdoor Industry. Join Sam for a deep dive into the 12+ year journey of Fall Obsession and the trials and errors along the way. Sam talks about finding brand identity, setting yourself apart and the value in building and maintaining relationships along the way. It takes everything you have in regard to determination, focus and intention to be successful, especially in a tough industry. Wanting to set yourself apart? Wondering if you have what it takes? We certainly don't have all the answers, but we hope to give you some inspiration and insight that can be useful along the way.